{"id":143898,"date":"2026-09-19T05:04:27","date_gmt":"2026-09-19T03:04:27","guid":{"rendered":"https:\/\/news.abusizz.ch\/schweizer-laufschuhfirma-baut-aus-on-steigt-mit-superstar-mbappe-ins-fussball-geschaeft-ein\/"},"modified":"2026-09-19T05:04:27","modified_gmt":"2026-09-19T03:04:27","slug":"schweizer-laufschuhfirma-baut-aus-on-steigt-mit-superstar-mbappe-ins-fussball-geschaeft-ein","status":"publish","type":"post","link":"https:\/\/news.abusizz.ch\/it\/schweizer-laufschuhfirma-baut-aus-on-steigt-mit-superstar-mbappe-ins-fussball-geschaeft-ein\/","title":{"rendered":"Schweizer Laufschuhfirma baut aus: On steigt mit Superstar Mbapp\u00e9 ins Fussball-Gesch\u00e4ft ein"},"content":{"rendered":"<div>On fordert mit Kylian Mbapp\u00e9 und Thierry Henry die etablierten Marken Nike und Adidas heraus. Doch Vertrauen bei Profis und Clubs lasse sich nicht \u00fcber Nacht aufbauen, sagt ein Experte.<\/div>","protected":false},"excerpt":{"rendered":"<p>On fordert mit Kylian Mbapp\u00e9 und Thierry Henry die etablierten Marken Nike und Adidas heraus. Doch Vertrauen bei Profis und Clubs lasse sich nicht \u00fcber Nacht aufbauen, sagt ein Experte.<\/p>","protected":false},"author":11,"featured_media":143899,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[21,1],"tags":[],"class_list":["post-143898","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ta-wirtschaft","category-topstory"],"_links":{"self":[{"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/posts\/143898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/comments?post=143898"}],"version-history":[{"count":0,"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/posts\/143898\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/media\/143899"}],"wp:attachment":[{"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/media?parent=143898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/categories?post=143898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.abusizz.ch\/it\/wp-json\/wp\/v2\/tags?post=143898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}